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An Innovative Green Startup: Zimride wins OG25 Competition

An Innovative Green Startup: Zimride wins OG25 Competition

Posted on 24. Sep, 2010 by .

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The voters have spoken. In what was a very tight race, a winner has emerged in the 2nd annual Opportunity Green Innovative Green Startup Competition: Zimride, a website that brings […]

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The Cutting Edge of the Future of Automobiles

The Cutting Edge of the Future of Automobiles

Posted on 24. Sep, 2010 by .

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The three innovators who took home the coveted automotive X Prize—$10 million split between the three of them—proved that it is possible for cars to get 100 MPG/MPG-equivalent. All three […]

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Successful Brands Deliver an Emotional Connection

Posted on 24. Sep, 2010 by .

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Connecting emotionally with your customers was a common theme of the research presented during this afternoon’s breakout session. Michela O’Connor Abrams, president and publisher of Dwell, presented her research on […]

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Panel: Back to the Future of Mobility and Transportation

Posted on 24. Sep, 2010 by .

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Mobility has been a hot topic at this year’s OG. Chris Paine, writer and director of Who Killed the Electric Car? (and the to-be-released Revenge of the Electric Car), moderated […]

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Day 2 at OG: A Few Morning Highlights

Day 2 at OG: A Few Morning Highlights

Posted on 24. Sep, 2010 by .

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Andreas Klugescheid, vice president of governmental affairs for BMW Group, illustrated the brand’s progress on sustainability issues this morning through a series of cartoons. Each depicted aspects of its “What’s […]

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OG25 Green Product Design Winner: Life Box

OG25 Green Product Design Winner: Life Box

Posted on 24. Sep, 2010 by .

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The voting is in: the winner of yesterday’s innovative product design competition is The Life Box! The Life Box is essentially a forest in a box—plant it, water it, and […]

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Using Technology to Outsmart Human Behavior

Using Technology to Outsmart Human Behavior

Posted on 23. Sep, 2010 by .

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Simplicity will be a key driver in getting consumers to use smart grid technology—such as in-home sensors that provide real-time data—to cut back on energy usage, especially during peak times […]

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Making 1% the Gold Standard

Making 1% the Gold Standard

Posted on 23. Sep, 2010 by .

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Greening your organization alone is not enough—you also need to give back to your community. That was the key message of today’s session on corporate philanthropy. Panelists included Terry Kellogg […]

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