Archive for 'Interviews'

Making 1% the Gold Standard

Making 1% the Gold Standard

Posted on 23. Sep, 2010 by .

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Greening your organization alone is not enough—you also need to give back to your community. That was the key message of today’s session on corporate philanthropy. Panelists included Terry Kellogg […]

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Next-generation Carbon Mapping

Posted on 23. Sep, 2010 by .

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This post-lunch session was crammed full of juicy content. That was partly because of the many contributors: Leonardo Bonanni of Sourcemap, Sujeesh Krishnan of Carbon Trust, Jeff Mendelsohn of New […]

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Morning Keynotes: We’re All Connected

Morning Keynotes: We’re All Connected

Posted on 23. Sep, 2010 by .

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Interconnectivity was the definitive theme of this morning’s keynotes. First, Rick Ridgeway, Rick Ridgeway, vice president of environmental programs and communication for Patagonia, addressed the need to create landscape connectivity. […]

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Patagonia’s Rick Ridgeway Says the Real Message of Transparency Is: We’re All In This Together

Patagonia’s Rick Ridgeway Says the Real Message of Transparency Is: We’re All In This Together

Posted on 22. Sep, 2010 by .

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Read an excerpt from our interview with Rick Ridgeway, vice president of environmental programs and communication at Patagonia. He talks about how sharing ideas—even with competitors—has helped his company stay […]

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News Corporation’s Liba Rubenstein: On the Sustainability Journey, Business Can Lead the Way

News Corporation’s Liba Rubenstein: On the Sustainability Journey, Business Can Lead the Way

Posted on 20. Sep, 2010 by .

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Liba Rubenstein, director of News Corporation’s Global Energy Initiative, discusses the role business can play in the global movement toward sustainability. OG: News Corporation has set a goal of becoming […]

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OgilvyEarth President Seth Farbman Discusses His Upcoming Session at OG2010

Posted on 16. Sep, 2010 by .

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OgilvyEarth President Seth Farbman will sharing tips, processes, and insider info on greenwashing at the upcoming Opportunity Green conference. Don’t miss it! OgilvyEarth President Seth Farbman Discusses His Session at […]

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Bon Ami’s Carolyn Beaham West Keeps it Green with a 125-Year-Old Sustainable Brand

Bon Ami’s Carolyn Beaham West Keeps it Green with a 125-Year-Old Sustainable Brand

Posted on 15. Sep, 2010 by .

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Talk about a trailblazer: Bon Ami had a green product long before “green” was a product category. How so? For one thing, it’s been in business for nearly 125 years, […]

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Nike’s Lorrie Vogel: “No Finish Line for Sustainable Product Innovation”

Nike’s Lorrie Vogel: “No Finish Line for Sustainable Product Innovation”

Posted on 15. Sep, 2010 by .

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Lorrie Vogel, general manager for Nike Considered Design, talked to us about tools for “considerate” design, sharing innovative ideas and what she loves about OG. OG: Tell me about the […]

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