Tag Archives: Nissan

Volt vs. Leaf: Dueling Ads Reveal Different Marketing Approaches

Volt vs. Leaf: Dueling Ads Reveal Different Marketing Approaches

Posted on 21. Jul, 2010 by .

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By BC Upham One has Lance Armstrong, the other has…silence. Following on the heels of the Tour d’France commercial for the Nissan all-electric Leaf, Chevrolet has begun running advertisements for […]

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It’s Over: Five Reasons the Electric Car Wins

It’s Over: Five Reasons the Electric Car Wins

Posted on 23. Sep, 2009 by .

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It could take ten years or more to become apparent, but I’ll call it now: the electric car will replace the internal combustion engine. A caveat: I am not an […]

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