Opportunity Green Business Conference 2011 Speakers

Yves Behar

Yves Behar @yvesbehar

Founder, Chief Designer

The need to design products and use materials that are strongly rooted in sustainability is a driving force for Béhar and fuseproject and is evident in the range of projects that fuseproject has developed.

Béhar is renowned for his interest in humanitarian and ethical design, encouraging consumers to be aware of their environmental and social impact. Béhar believes that design is a force for positive social change and has forged a reputation for innovative work in sustainable design.

Béhar has collaborated with the Mexican government to eyeglasses for schoolchildren, has brought a new design aesthetic to electric vehicle charging, has designed sustainable underwear with compostable packaging and has worked with Puma to develop a replacement for shoeboxes.

Béhar’s work with the Green Products Innovation Institute has helped introduce regeneration into the making and consumption of packaging and products.

Born in Switzerland, Yves Béhar lives in San Francisco where fuseproject is based.

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