Speaker
Car Designer and Educator, Art Center College, Pasadena, CAWith a bachelor's degree in Vehicle and Mechanical Engineering and a master's degree in Automotive Design from London's Royal College of Art, Geoff Wardle has spent over 20 years as a professional designer and a design educator. Geoff has held both corporate and consultancy positions with various major European and multi-national automotive companies in developed and developing economies across four continents. Companies he worked with included British Leyland, Chrysler, PSA, International Automotive Design (IAD), SAAB Automobile, Ford Australia and Tatra of the Czech Republic. Over the last nine years he has also been involved in design education at Art Center College of Design's late European Swiss campus where he was Chair of Transportation Design and then as Corporate Relations Director and Transportation Design faculty at Art Center's Pasadena campus.Even before becoming involved with design education, Wardle became increasingly concerned about over dependence on the use of automobiles - even though he remains passionate about them as products. He believes that designers should play a major role in future by facilitating the interaction of many disciplines to create smarter and more fulfilling ways of living that are not so mobility dependent. He sees fascinating correlations between our future mobility and emerging complex adaptive systems.
