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"Trailblazers"
Cycling for Sustainable Business
5 Days, 400 Miles, Infinite Possibilities


Sue Rigler | AdVinylize.com | Follow Sue on Twitter
Sue Rigler, founder of AdVinylize, repurposes used outdoor vinyl billboards into totes, computer bags and more for corporate promotions. AdVinylize offers companies who advertise on outdoor boards a responsible option for reusing their ads to once again connect with their consumers. It's a winning combination for businesses, consumers and our planet. Sue is a triathlete and spin instructor. She lives in Manhattan Beach, CA with her husband, Collin and 4 children.


Nick Aster | Follow Nick on Twitter | Follow Triple Pundit on Twitter
Nick Aster is the founder of TriplePundit.com. He is a New Media Architect specializing in using online technology to advance conversations on sustainability. He recently worked for Mother Jones magazine to help reinvent the magazine via technology. He has also worked with companies like Nike, SAP, Citibank, Gawker Media, Offermatica, and many others on internal and external strategies for communication. With a great deal of interest in environmental matters he worked for many years on TreeHugger.com, the most popular environmental website in the world. Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.


Dana Prieto







Juergen Dold


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