Baby Wipes

 
2,130,957
Est. Amazon Volume
828,503
Top 3 Traffic
$5,308,171.27
Market Value
Competition
58 Hard

Baby Wipes search term is ranking at #438 from All keywords.

  • Search Volume (on Amazon): 2,130,957
  • Click Concentration: 38.63%
  • Categories: Baby, Fresh
All
#438 16

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Baby Wipes” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best baby wipes product for it is the real data provided by the amazon brand analysis.

Brand: Pampers
Click Share: 19.96%
Conversion Share: 17.23%
4.8
( 212,324 Ratings )
More Details
  • Baby Wipes, Pampers Sensitive Water Based Baby Diaper Wipes, Hypoallergenic and Unscented, 8 Pop-Top Packs with 4 Refill Packs for Dispenser Tub, 864 Total Wipes (Packaging May Vary)
  • Conversion Rate: 10.15%
Brand: Amazon Elements
Click Share: 12.33%
Conversion Share: 11.85%
4.7
( 27,013 Ratings )
More Details
  • Amazon Elements Baby Wipes, Sensitive, 80 Count (Pack of 9)
  • Conversion Rate: 11.33%
Brand: HUGGIES
Click Share: 6.34%
Conversion Share: 5.81%
4.8
( 8,937 Ratings )
More Details
  • Sensitive Baby Wipes, Huggies Natural Care Baby Diaper Wipes, Unscented, Hypoallergenic, 99% Purified Water, 10 Flip-Top Packs (560 Wipes Total)
  • Conversion Rate: 10.74%

 

Here is a list of top 7 baby wipes, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for baby wipes in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
Baby Wipes, Pampers Sensitive Water Based Baby Diaper Wipes, Hypoallergenic and Unscented, 8 Pop-Top Packs with 4 Refill Packs for Dispenser Tub, 864 Total Wipes (Packaging May Vary)
B07JRBSPZ3 Pampers $30.49
4.8
( 212,324 Ratings )
#2 8
Amazon Elements Baby Wipes, Sensitive, 80 Count (Pack of 9)
B07H4V7M4C Amazon Elements $19.99
4.7
( 27,013 Ratings )
#3 6
Amazon Elements Baby Wipes, Unscented,White 720 Count, 80 Count (Pack of 9)
B07H53W5WP Amazon Elements $19.99
4.7
( 36,954 Ratings )
#4 3
Sensitive Baby Wipes, Huggies Natural Care Baby Diaper Wipes, Unscented, Hypoallergenic, 99% Purified Water, 10 Flip-Top Packs (560 Wipes Total)
B07MB5RY9N HUGGIES $17.13
4.8
( 8,937 Ratings )
#5 1
Amazon Elements Baby Wipes, Unscented, 80 Count, Flip-Top Packs
B07Z87KP3X Amazon Elements
4.4
( 136 Ratings )
#6 1
Amazon Elements Baby Wipes, Fresh Scent,White 720 Count Flip-Top Packs
B07H53Y33R Amazon Elements $17.74
4.7
( 13,164 Ratings )
#7 1
Pampers Baby Wipes Complete Clean Baby Fresh Scent 9X 80 Pop-Top - 720 Count
B077VM4C38 Pampers $17.99
4.7
( 25,019 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-01-28 #438 38.63% 34.89%
2023-01-21 #454 40.92% 36.94%
2023-01-14 #452 42.77% 40.24%
2023-01-07 #523 39.6% 39.07%
2022-12-31 #1358 32.79% 32.46%
2022-12-24 #1261 34.76% 34.66%
2022-12-17 #1358 32.79% 32.46%
2022-12-10 #1121 30.95% 30.54%
2022-12-03 #984 31.51% 30.94%
2022-11-26 #1055 30.85% 28.42%
Which brand is the best?
  • Amazon Elements's baby wipes product gain 16 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Pampers's baby wipes product gain 11 times weekly top 3 most clicked rankings in the past 10 weeks.
  • HUGGIES's baby wipes product gain 3 times weekly top 3 most clicked rankings in the past 10 weeks.

Baby Wipes Traffic Analytics

Estimated Volume: 2,130,957/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B07JRBSPZ3 155,480 19.96% 79,841
#2 B07H4V7M4C 12.33% 50,426
#3 B07MB5RY9N 6.34% 25,213

Baby Wipes Conversion Analytics

Lastest Conversion Analytics for Top 3 Baby Wipes products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B07JRBSPZ3 17.23% 19.96% -14.0%
#2 B07H4V7M4C 11.85% 12.33% -4.0%
#3 B07MB5RY9N 5.81% 6.34% -9.0%
All Search
#1
-14.0%
#2
-4.0%
#3
-9.0%

 

Baby Wipes Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for baby wipes

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “baby wipes” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  baby wipes = 420,219 x 11.8% x $21.11 = $1,046,760.46

Lastest Sale Analytics for Top 3 Baby Wipes products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 420,219 11.8% $21.11 49,586 $1,046,760.46

B07JRBSPZ3 79,841 19.96% 17.23% 10.15% $30.49 8,102 $247,038.05
B07H4V7M4C 50,426 12.33% 11.85% 11.33% $19.99 5,712 $114,188.02
B07MB5RY9N 25,213 6.34% 5.81% 10.74% $17.13 2,707 $46,377.28

Baby Wipes Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
baby registry search #383 2.1M 300K
23 Medium
baby #443 2.1M 220K
18 Medium
newborn essentials #1,531 2.1M 300K
23 Medium
wipes #1,714 2.1M 750K
55 Hard
baby essentials #1,812 2.1M 410K
31 Medium
baby stuff #2,416 2.1M 260K
21 Medium
flushable wipes #5,174 2.1M 890K
65 Hard
baby girl newborn essentials #5,405 2.1M 340K
26 Medium
huggies wipes #6,263 2.1M 1.3M
93 Super Hard