Chips

 
2,291,748
Est. Amazon Volume
186,169
Top 3 Traffic
$5,662,725.97
Market Value
Competition
12 Medium

Chips search term is ranking at #385  from All 1,000,000 ,

and rank at #4  of 18,217 keywords in Fresh,

and rank at #9 of 4,499 keywords in Grocery.

  • Search Volume (on Amazon): 2,291,748
  • Click Concentration: 7.76%
  • Categories: Fresh, Grocery
All
#385 506
Fresh
#4
Grocery
#9 3

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Chips” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best chips product for it is the real data provided by the amazon brand analysis.

Brand: Frito-Lay
Click Share: 2.78%
Conversion Share: 2.56%
4.7
( 994 Ratings )
More Details
  • Frito-Lay Bold Mix Variety Pack Box, (18 Pack) (Assortment May Vary)
  • Conversion Rate: 10.86%
Brand: Frito-Lay
Click Share: 2.65%
Conversion Share: 2.81%
4.8
( 3,418 Ratings )
More Details
  • Frito-Lay Classic Mix Variety Pack, (18 Pack) (Assortment May Vary)
  • Conversion Rate: 12.51%
Brand: Frito Lay
Click Share: 2.33%
Conversion Share: 0.76%
4.6
( 94,715 Ratings )
More Details
  • Frito-Lay Popped & Baked Chips with Nut Harvest and Quaker Chewy Bars Variety Pack, 40 Count
  • Conversion Rate: 3.78%

 

Here is a list of top 7 chips, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for chips in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 7
365 by Whole Foods Market, Chip Potato Rippled Cheddar Sour Cream, 10 Ounce
B07NSRNBRY 365 by Whole Foods Market
4.3
( 4,298 Ratings )
#2 7
Frito-Lay Variety Pack, Party Mix, 40 Count
B076H2J9TZ Frito Lay $23.29
4.6
( 141,620 Ratings )
#3 4
Pringles Potato Crisps Chips, Lunch Snacks, Office and Kids Snacks, Snack Stacks, Variety Pack, 19.3oz Box (27 Cups)
B078D7MGY5 Pringles $12.87
4.7
( 67,345 Ratings )
#4 4
Frito-Lay Bold Mix Variety Pack, (28 Pack) (Assortment May Vary)
B09QP65DDK Frito Lay
4.7
( 73 Ratings )
#5 4
Frito-Lay Bold Mix Variety Pack Box, (18 Pack) (Assortment May Vary)
B09J1QCQ7W Frito Lay $22.37
4.7
( 994 Ratings )
#6 3
Frito-Lay Classic Mix Variety Pack, (18 Pack) (Assortment May Vary)
B09J1Q5PD2 Frito Lay $20.90
4.8
( 3,418 Ratings )
#7 1
Frito-Lay Popped & Baked Chips with Nut Harvest and Quaker Chewy Bars Variety Pack, 40 Count
B0BBWH8LVL Frito Lay $25.29
4.6
( 94,715 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-01-07 #385 7.76% 6.13%
2022-12-31 #891 8.44% 8.36%
2022-12-24 #593 7.82% 7.64%
2022-12-17 #891 8.44% 8.36%
2022-12-10 #713 8.14% 6.9%
2022-12-03 #741 8.75% 8.95%
2022-11-26 #1118 7.61% 7.7%
2022-11-19 #516 8.8% 8.1%
2022-11-12 #423 8.49% 8.02%
2022-11-05 #356 6.8% 7.16%
Which brand is the best?
  • Frito-Lay's chips product gain 11 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Frito Lay's chips product gain 8 times weekly top 3 most clicked rankings in the past 10 weeks.
  • 365 by Whole Foods Market's chips product gain 7 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Pringles's chips product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.

Chips Traffic Analytics

Estimated Volume: 2,291,748/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B09J1QCQ7W 25,494 2.78% 8,498
#2 B09J1Q5PD2 2.65% 8,498
#3 B0BBWH8LVL 2.33% 8,498

Chips Conversion Analytics

Lastest Conversion Analytics for Top 3 Chips products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B09J1QCQ7W 2.56% 2.78% -8.0%
#2 B09J1Q5PD2 2.81% 2.65% 6.0%
#3 B0BBWH8LVL 0.76% 2.33% -68%
All Search
#1
-8.0%
#2
+6.0%
#3
-68%

 

Chips Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for chips

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “chips” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  chips = 424,906 x 11.8% x $20.94 = $1,049,910.66

Lastest Sale Analytics for Top 3 Chips products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 424,906 11.8% $20.94 50,139 $1,049,910.66

B09J1QCQ7W 8,498 2.78% 2.56% 10.86% $22.37 922 $20,637.28
B09J1Q5PD2 8,498 2.65% 2.81% 12.51% $20.90 1,062 $22,215.23
B0BBWH8LVL 8,498 2.33% 0.76% 3.78% $25.29 320 $8,115.16

Chips Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
snacks #295 2.3M 220K
17 Medium
groceries #2,923 2.3M 320K
23 Medium
snacks variety pack for adults #2,983 2.3M 600K
41 Hard
snack box #3,568 2.3M 600K
41 Hard
chips variety pack #5,559 2.3M 360K
25 Medium
snack #15,198 2.3M 300K
22 Medium
grocery #20,129 2.2M 440K
32 Medium
snack packs #22,167 2.2M 410K
29 Medium
chips variety pack 50 count #22,453 2.2M 690K
48 Hard