Essential Oils

 
2,320,809
Est. Amazon Volume
1,285,669
Top 3 Traffic
$6,293,198.52
Market Value
Competition
82 Super Hard

Essential Oils search term is ranking at #392  from All 1,000,000 ,

and rank at #9,568  of 17,238 keywords in Fresh,

and rank at #1,832 of 14,713 keywords in Home and Garden.

  • Search Volume (on Amazon): 2,320,809
  • Click Concentration: 44.76%
  • Categories: Beauty, Books, Fresh, Home and Garden
All
#392 97
Fresh
#9,568 1,850
Home and Garden
#1,832 227
Books
Lost

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Essential Oils” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best essential oils product for it is the real data provided by the amazon brand analysis.

Brand: Crakal
Click Share: 20.21%
Conversion Share: 0.0%
4.0
( 121 Ratings )
More Details
  • Essential Oils Set 20 Bottles Organic Water Soluble Fragrance Oil for Diffusers, Humidifiers,Premium Scented Fragrance Oils for Soap, Candle Bath Bombs Making (10ml)
  • Conversion Rate: 0%
Brand: Pure Aroma
Click Share: 12.72%
Conversion Share: 23.09%
4.4
( 71,817 Ratings )
More Details
  • Essential Oils by PURE AROMA 100% Pure Oils kit- Top 6 Aromatherapy Oils Gift Set-6 Pack, 10ML(Eucalyptus, Lavender, Lemon Grass, Orange, Peppermint, Tea Tree)
  • Conversion Rate: 21.36%
Brand: Crakal
Click Share: 11.83%
Conversion Share: 0.02%
4.4
( 17 Ratings )
More Details
  • Essential Oils Set - Top 20 Organic Gift Set Oils for Diffusers, Humidifiers, Massages, Aromatherapy, Candle Making - Lavender, Eucalyptus, Peppermint, Tea Tree, Lemongrass (10mL)
  • Conversion Rate: 0%

 

Here is a list of top 7 essential oils, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for essential oils in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
Essential Oils by PURE AROMA 100% Pure Oils kit- Top 6 Aromatherapy Oils Gift Set-6 Pack, 10ML(Eucalyptus, Lavender, Lemon Grass, Orange, Peppermint, Tea Tree)
B01KWIKUU4 Pure Aroma $9.98
4.4
( 71,817 Ratings )
#2 6
Essential Oils Set 20 Bottles Organic Water Soluble Fragrance Oil for Diffusers, Humidifiers,Premium Scented Fragrance Oils for Soap, Candle Bath Bombs Making (10ml)
B09V81GSFV Crakal $28.99
4.0
( 121 Ratings )
#3 5
Essential Oils Set - Top 6 Organic Blends for Diffusers, Home Care, Candle Making, Fragrance, Aromatherapy, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Lemongrass, Orange (10mL)
B06XRLR9RQ Lagunamoon $7.98
4.4
( 119,780 Ratings )
#4 5
Essential Oils Set - Top 20 Organic Gift Set Oils for Diffusers, Humidifiers, Massages, Aromatherapy, Candle Making - Lavender, Eucalyptus, Peppermint, Tea Tree, Lemongrass (10mL)
B09V75287B Crakal $29.99
4.4
( 17 Ratings )
#5 2
Cliganic Organic Aromatherapy Essential Oils Gift Set (Top 8), 100% Pure - Peppermint, Lavender, Eucalyptus, Tea Tree, Lemongrass, Rosemary, Frankincense & Orange
B0793ZX965 Cliganic $19.99
4.6
( 16,599 Ratings )
#6 1
Essential Oils Set -Essential Oils - 100% Natural Essential Oils-Perfect for Diffuser, Humidifier,Aromatherapy, Massage,Skin & Hair Care,30x5 ml(0.17fl.oz)
B08CZMMLLR Wtrcsv $33.99
4.5
( 4,469 Ratings )
#7 1
MAYJAM 20 Pcs Pure Essential Oil Gift Set, for Diffuser, Humidifiers, Skin Care, Massage, Fragrance Oil Scent for DIY Candle and Soap Making, Gift for Friend (5ML)
B09VKM8QMK MAYJAM $16.99
4.5
( 719 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-11-19 #392 44.76% 23.11%
2022-11-12 #295 56.27% 24.08%
2022-11-05 #270 59.19% 28.29%
2022-10-29 #391 53.98% 31.55%
2022-10-22 #342 63.19% 30.89%
2022-10-15 #507 45.31% 48.57%
2022-10-08 #537 47.97% 54.17%
2022-10-01 #467 50.28% 56.41%
2022-09-24 #443 46.69% 50.16%
2022-09-17 #420 46.56% 52.43%
Which brand is the best?
  • Crakal's essential oils product gain 11 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Pure Aroma's essential oils product gain 10 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Lagunamoon's essential oils product gain 5 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Cliganic's essential oils product gain 2 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Wtrcsv's essential oils product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.
  • MAYJAM's essential oils product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.

Essential Oils Traffic Analytics

Estimated Volume: 2,320,809/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B09V81GSFV 203,769 20.21% 94,776
#2 B01KWIKUU4 12.72% 56,866
#3 B09V75287B 11.83% 52,127

Essential Oils Conversion Analytics

Lastest Conversion Analytics for Top 3 Essential Oils products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B09V81GSFV 0.0% 20.21% -100%
#2 B01KWIKUU4 23.09% 12.72% 81%
#3 B09V75287B 0.02% 11.83% -100%
All Search
#1
-100%
#2
+81%
#3
-100%

 

Essential Oils Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for essential oils

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “essential oils” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  essential oils = 473,884 x 11.8% x $22.98 = $1,285,018.62

Lastest Sale Analytics for Top 3 Essential Oils products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 473,884 11.8% $22.98 55,919 $1,285,018.62

B09V81GSFV 94,776 20.21% 0.0% 0% $28.99 0 $0.00
B01KWIKUU4 56,866 12.72% 23.09% 21.36% $9.98 12,145 $121,211.49
B09V75287B 52,127 11.83% 0.02% 0% $29.99 0 $0.00

Essential Oils Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
essential oil set #4,413 2.3M 2.1M
100 Super Hard
essential oils for diffusers for home #7,297 2.3M 800K
54 Hard
oil diffuser essential oils #8,647 2.3M 630K
43 Hard
essential oil #10,031 2.3M 1.1M
71 Super Hard
diffuser oils scents #26,099 2.3M 940K
63 Hard
essential oils for skin #32,900 2.2M 930K
63 Hard
aromatherapy oils #36,496 2.2M 1.2M
82 Super Hard
essential oils set #57,008 2.2M 930K
64 Hard
diffuser oil #61,464 2.2M 980K
69 Hard