Headphones

 
2,321,441
Est. Amazon Volume
653,383
Top 3 Traffic
$4,788,297.06
Market Value
Competition
42 Hard

Headphones search term is ranking at #60  from All 1,000,000 ,

and rank at #4  of 7,979 keywords in Electronics,

and rank at #752 of 841 keywords in Wireless.

  • Search Volume (on Amazon): 2,321,441
  • Click Concentration: 27.01%
  • Categories: Automotive, Books, Computers, Electronics, Home and Garden, Industrial and Scientific, Musical Instruments, Toys, Wireless
All
#60 11
Electronics
#4
Wireless
#752 New
Books
Lost
Home and Garden
Lost

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Headphones” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best headphones product for it is the real data provided by the amazon brand analysis.

Brand: JBL
Click Share: 15.1%
Conversion Share: 12.69%
4.6
( 19,069 Ratings )
More Details
  • JBL Tune 510BT: Wireless On-Ear Headphones with Purebass Sound - Black
  • Conversion Rate: 9.91%
Brand: RORSOU
Click Share: 6.13%
Conversion Share: 10.56%
4.5
( 5,093 Ratings )
More Details
  • RORSOU R10 On-Ear Headphones with Microphone, Lightweight Folding Stereo Bass Headphones with 1.5M No-Tangle Cord, Portable Wired Headphones for Smartphone Tablet Computer MP3 / 4 (Black)
  • Conversion Rate: 20.3%
Brand: Apple
Click Share: 5.78%
Conversion Share: 12.68%
4.6
( 184,275 Ratings )
More Details
  • Apple EarPods Headphones with Lightning Connector. Microphone with Built-in Remote to Control Music, Phone Calls, and Volume. Wired Earbuds for iPhone
  • Conversion Rate: 25.84%

 

Here is a list of top 4 headphones, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for headphones in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 9
Apple EarPods Headphones with Lightning Connector. Microphone with Built-in Remote to Control Music, Phone Calls, and Volume. Wired Earbuds for iPhone
B01M0GB8CC Apple $17.99
4.6
( 184,275 Ratings )
#2 8
Sony ZX Series Wired On-Ear Headphones, Black MDR-ZX110
B00NJ2M33I Sony $9.99
4.5
( 97,462 Ratings )
#3 8
JBL Tune 510BT: Wireless On-Ear Headphones with Purebass Sound - Black
B08WM3LMJF JBL $24.95
4.6
( 19,069 Ratings )
#4 5
RORSOU R10 On-Ear Headphones with Microphone, Lightweight Folding Stereo Bass Headphones with 1.5M No-Tangle Cord, Portable Wired Headphones for Smartphone Tablet Computer MP3 / 4 (Black)
B094NC89P9 RORSOU $16.99
4.5
( 5,093 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-11-19 #60 27.01% 35.93%
2022-11-12 #71 27.55% 35.08%
2022-11-05 #60 27.51% 34.73%
2022-10-29 #68 28.64% 36.15%
2022-10-22 #76 29.97% 40.8%
2022-10-15 #48 23.36% 35.2%
2022-10-08 #66 25.32% 41.97%
2022-10-01 #49 24.46% 39.92%
2022-09-24 #36 21.86% 31.96%
2022-09-17 #38 22.25% 32.05%
Which brand is the best?
  • Apple's headphones product gain 9 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Sony's headphones product gain 8 times weekly top 3 most clicked rankings in the past 10 weeks.
  • JBL's headphones product gain 8 times weekly top 3 most clicked rankings in the past 10 weeks.
  • RORSOU's headphones product gain 5 times weekly top 3 most clicked rankings in the past 10 weeks.

Headphones Traffic Analytics

Estimated Volume: 2,321,441/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B08WM3LMJF 123,250 15.1% 71,106
#2 B094NC89P9 6.13% 28,442
#3 B01M0GB8CC 5.78% 23,702

Headphones Conversion Analytics

Lastest Conversion Analytics for Top 3 Headphones products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B08WM3LMJF 12.69% 15.1% -16.0%
#2 B094NC89P9 10.56% 6.13% 72%
#3 B01M0GB8CC 12.68% 5.78% 119%
All Search
#1
-16.0%
#2
+72%
#3
+119%

 

Headphones Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for headphones

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “headphones” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  headphones = 474,041 x 11.8% x $17.48 = $977,778.76

Lastest Sale Analytics for Top 3 Headphones products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 474,041 11.8% $17.48 55,937 $977,778.76

B08WM3LMJF 71,106 15.1% 12.69% 9.91% $24.95 7,048 $175,848.26
B094NC89P9 28,442 6.13% 10.56% 20.3% $16.99 5,772 $98,076.27
B01M0GB8CC 23,702 5.78% 12.68% 25.84% $17.99 6,125 $110,190.02

Headphones Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
ear buds #186 2.3M 1.3M
85 Super Hard
bluetooth headphones #245 2.3M 640K
44 Hard
headphones wireless bluetooth #379 2.3M 580K
39 Medium
wireless headphones #487 2.3M 660K
44 Hard
earbuds #487 2.3M 620K
41 Hard
audifonos bluetooth inalambricos #1,414 2.3M 560K
38 Medium
jbl #1,454 2.3M 700K
46 Hard
black friday deals 2022 #1,696 2.3M 280K
21 Medium
apple headphones #3,660 2.3M 1.6M
100 Super Hard