Hot Wheels

 
2,382,556
Est. Amazon Volume
488,886
Top 3 Traffic
$11,681,433.81
Market Value
Competition
31 Medium

Hot Wheels search term is ranking at #216  from All 1,000,000 ,

and rank at #23 of 8,385 keywords in Toys.

  • Search Volume (on Amazon): 2,382,556
  • Click Concentration: 17.45%
  • Categories: Books, Toys
All
#216 22
Toys
#23
Books
Lost

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Hot Wheels” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best hot wheels product for it is the real data provided by the amazon brand analysis.

Brand: Hot Wheels
Click Share: 7.59%
Conversion Share: 11.01%
4.8
( 9,704 Ratings )
More Details
  • Hot Wheels Set Of 10 1:64 Scale Toy Trucks And Cars For Kids And Collectors (Styles May Vary) [Amazon Exclusive]
  • Conversion Rate: 17.11%
Brand: Golden Wheel
Click Share: 5.07%
Conversion Share: 4.06%
4.6
( 277 Ratings )
More Details
  • GOLDEN WHEEL 24 Race Cars Pack - 1:64 Vehicles Die-cast Metal Mini Pull Back Cars Set with Storage Case & Free Online Games - 2022 Hot Toy Birthday Party Gift for Kids Ages 3+ Years Old
  • Conversion Rate: 9.44%
Brand: Hot Wheels
Click Share: 4.79%
Conversion Share: 6.12%
4.6
( 2,206 Ratings )
More Details
  • Hot Wheels Race Case Track Set With 2 Hot Wheels Cars, Dual Launcher For Side-By-Side Racing, Storage Container, Toy For Kids 4 Years Old & Up
  • Conversion Rate: 14.99%

 

Here is a list of top 10 hot wheels, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for hot wheels in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 8
Hot Wheels Set of 50 1:64 Scale Toy Trucks and Cars, Individually Packaged​ for Kids and Collectors, Styles May Vary ​​​
B003FW0YZG Hot Wheels $85.99
4.7
( 8,427 Ratings )
#2 6
Hot Wheels Set Of 10 1:64 Scale Toy Trucks And Cars For Kids And Collectors (Styles May Vary) [Amazon Exclusive]
B000B6MKMO Hot Wheels $13.99
4.8
( 9,704 Ratings )
#3 4
Hot Wheels 5-Pack Bundle of 15 Toy Cars, 3 Themed Packs of 5 1:64 Vehicles, Authentic Details, Realistic Deco, Gift for Collectors & Kids 3 Years & Up [Amazon Exclusive]
B09CFTPDQL Hot Wheels $43.95
4.8
( 592 Ratings )
#4 3
​Hot Wheels, Set of 20 1:64 Scale Toy Trucks and Cars for Kids and Collectors, Styles May Vary​​​
B01BMW645O Hot Wheels $20.20
4.8
( 25,269 Ratings )
#5 2
Hot Wheels City Super Twist Tire Shop Playset, Spin The Key to Make Cars Travel Through The Tires, Includes 1 Hot Wheels Car, Gift for Kids 4 to 8 Years Old
B09CGKJCLQ Hot Wheels $31.98
4.7
( 642 Ratings )
#6 2
Hot Wheels 100-Car, Rolling Storage Case with Retractable Handle, Model:20135
B002IMMDN0 Hot Wheels $17.99
4.5
( 22,824 Ratings )
#7 2
Hot Wheels Race Case Track Set With 2 Hot Wheels Cars, Dual Launcher For Side-By-Side Racing, Storage Container, Toy For Kids 4 Years Old & Up
B00MJYI79G Hot Wheels $10.99
4.6
( 2,206 Ratings )
#8 1
Hot Wheels Track Builder Unlimited Rapid Launch Builder Box, All-In-One Building & Stunting Kit with Track Pieces & Accessories & Storage Container, Gift for Kids 6 Years & Up
B08V4KL2FD Hot Wheels $44.92
4.7
( 1,079 Ratings )
#9 1
Hot Wheels Track Set and 2 1:64 Scale Toy Cars, City Garage with Moving T-Rex Dino, Storage for 100+ vehicles
B07Y94W69D Hot Wheels $77.99
4.8
( 19,608 Ratings )
#10 1
GOLDEN WHEEL 24 Race Cars Pack - 1:64 Vehicles Die-cast Metal Mini Pull Back Cars Set with Storage Case & Free Online Games - 2022 Hot Toy Birthday Party Gift for Kids Ages 3+ Years Old
B07F3YBG5T Golden Wheel $39.99
4.6
( 277 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-12-03 #216 17.45% 21.19%
2022-11-26 #238 17.48% 16.68%
2022-11-19 #303 23.32% 24.43%
2022-11-12 #331 22.44% 21.13%
2022-11-05 #388 22.47% 23.32%
2022-10-29 #513 22.97% 26.48%
2022-10-22 #600 23.94% 26.22%
2022-10-15 #517 20.9% 23.28%
2022-10-08 #584 23.92% 27.79%
2022-10-01 #625 28.98% 32.54%
Which brand is the best?
  • Hot Wheels's hot wheels product gain 29 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Golden Wheel's hot wheels product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.

Hot Wheels Traffic Analytics

Estimated Volume: 2,382,556/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B000B6MKMO 79,565 7.59% 34,810
#2 B07F3YBG5T 5.07% 24,864
#3 B00MJYI79G 4.79% 19,891

Hot Wheels Conversion Analytics

Lastest Conversion Analytics for Top 3 Hot Wheels products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B000B6MKMO 11.01% 7.59% 45.0%
#2 B07F3YBG5T 4.06% 5.07% -20.0%
#3 B00MJYI79G 6.12% 4.79% 27%
All Search
#1
+45.0%
#2
-20.0%
#3
+27%

 

Hot Wheels Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for hot wheels

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “hot wheels” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  hot wheels = 497,296 x 11.8% x $41.55 = $2,438,195.55

Lastest Sale Analytics for Top 3 Hot Wheels products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 497,296 11.8% $41.55 58,681 $2,438,195.55

B000B6MKMO 34,810 7.59% 11.01% 17.11% $13.99 5,955 $83,324.31
B07F3YBG5T 24,864 5.07% 4.06% 9.44% $39.99 2,347 $93,862.99
B00MJYI79G 19,891 4.79% 6.12% 14.99% $10.99 2,980 $32,759.70

Hot Wheels Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
hot wheels cars #2,493 2.4M 930K
60 Hard
hotwheels #4,792 2.4M 570K
38 Medium
toy cars #7,295 2.4M 600K
40 Medium
matchbox cars #8,256 2.4M 870K
57 Hard
hotwheels track sets #9,022 2.4M 550K
37 Medium
matchbox cars playsets #17,639 2.3M 590K
39 Medium
toy car #18,818 2.3M 440K
30 Medium
hot wheels set #26,164 2.3M 580K
39 Medium
race car track #32,172 2.3M 720K
49 Hard