Lego

 
2,383,220
Est. Amazon Volume
261,374
Top 3 Traffic
$15,028,394.66
Market Value
Competition
17 Medium

Lego search term is ranking at #15  from All 1,000,000 ,

and rank at #242  of 7,413 keywords in Books,

and rank at #1 of 8,385 keywords in Toys.

  • Search Volume (on Amazon): 2,383,220
  • Click Concentration: 8.71%
  • Categories: Baby, Books, Handmade, Home and Garden, Movies & TV, Office Products, Toys
All
#15 8
Books
#242 66
Toys
#1
Movies & TV
Lost

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Lego” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best lego product for it is the real data provided by the amazon brand analysis.

Brand: LEGO
Click Share: 3.03%
Conversion Share: 3.07%
4.9
( 3,506 Ratings )
More Details
  • LEGO Orchid 10311 Plant Decor Building Set for Adults; Build an Orchid Display Piece for The Home or Office (608 Pieces)
  • Conversion Rate: 11.92%
Brand: LEGO
Click Share: 2.88%
Conversion Share: 2.73%
4.9
( 20,833 Ratings )
More Details
  • LEGO Star Wars The Razor Crest 75292 Building Toy Set for Kids, Boys, and Girls Ages 10+ (1023 Pieces)
  • Conversion Rate: 11.09%
Brand: LEGO
Click Share: 2.8%
Conversion Share: 3.57%
4.9
( 792 Ratings )
More Details
  • LEGO Marvel Nano Gauntlet 76223 Iron Man Building Set for Adults (680 Pieces)
  • Conversion Rate: 14.99%

 

Here is a list of top 8 lego, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for lego in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
LEGO Orchid 10311 Plant Decor Building Set for Adults; Build an Orchid Display Piece for The Home or Office (608 Pieces)
B09Q4L157D LEGO $41.99
4.9
( 3,506 Ratings )
#2 9
LEGO Succulents 10309 Plant Decor Building Set for Adults; Build a Succulents Display Piece for The Home or Office (771 Pieces)
B09Q4GWMZQ LEGO $39.99
4.9
( 3,039 Ratings )
#3 4
LEGO Classic Medium Creative Brick Box 10696 Building Toy Set for Kids, Boys, and Girls Ages 4-99 (484 Pieces)
B00NHQFA1I LEGO $28.00
4.8
( 40,943 Ratings )
#4 2
LEGO Marvel I am Groot 76217 Building Toy Set for Kids, Boys, and Girls Ages 10+ (476 Pieces)
B09TC1F9GF LEGO
4.9
( 720 Ratings )
#5 2
LEGO Marvel Nano Gauntlet 76223 Iron Man Building Set for Adults (680 Pieces)
B09TCCG7NV LEGO $69.99
4.9
( 792 Ratings )
#6 1
LEGO Ideas Tree House 21318 Build and Display (3036 Pieces)
B07PX3WW5N LEGO $238.89
4.8
( 2,878 Ratings )
#7 1
LEGO Marvel Studios’ Guardians of The Galaxy 2022 Advent Calendar 76231 Building Toy Set and Minifigures for Kids, Boys and Girls, Ages 6+ (268 Pieces)
B09YVVFFG5 LEGO $42.68
4.8
( 211 Ratings )
#8 1
LEGO Star Wars The Razor Crest 75292 Building Toy Set for Kids, Boys, and Girls Ages 10+ (1023 Pieces)
B0849GZMZH LEGO $97.99
4.9
( 20,833 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-12-03 #15 8.71% 9.37%
2022-11-26 #7 10.03% 12.94%
2022-11-19 #14 10.91% 10.76%
2022-11-12 #13 12.34% 12.8%
2022-11-05 #17 13.24% 11.84%
2022-10-29 #54 14.38% 14.25%
2022-10-22 #47 14.9% 12.46%
2022-10-15 #14 10.39% 10.38%
2022-10-08 #29 13.29% 13.16%
2022-10-01 #34 12.99% 12.59%
Which brand is the best?
  • LEGO's lego product gain 30 times weekly top 3 most clicked rankings in the past 10 weeks.

Lego Traffic Analytics

Estimated Volume: 2,383,220/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B09Q4L157D 34,815 3.03% 14,921
#2 B0849GZMZH 2.88% 9,947
#3 B09TCCG7NV 2.8% 9,947

Lego Conversion Analytics

Lastest Conversion Analytics for Top 3 Lego products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B09Q4L157D 3.07% 3.03% 1.0%
#2 B0849GZMZH 2.73% 2.88% -6.0%
#3 B09TCCG7NV 3.57% 2.8% 27%
All Search
#1
+1.0%
#2
-6.0%
#3
+27%

 

Lego Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for lego

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “lego” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  lego = 497,396 x 11.8% x $53.44 = $3,136,553.92

Lastest Sale Analytics for Top 3 Lego products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 497,396 11.8% $53.44 58,693 $3,136,553.92

B09Q4L157D 14,921 3.03% 3.07% 11.92% $41.99 1,778 $74,670.17
B0849GZMZH 9,947 2.88% 2.73% 11.09% $97.99 1,103 $108,114.44
B09TCCG7NV 9,947 2.8% 3.57% 14.99% $69.99 1,490 $104,331.11

Lego Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
lego sets #101 2.4M 320K
23 Medium
legos #131 2.4M 470K
32 Medium
lego star wars #368 2.4M 400K
27 Medium
star wars lego #1,574 2.4M 480K
32 Medium
puzzles for adults 1000 pieces and up #1,686 2.4M 360K
25 Medium
lego flowers #2,252 2.4M 1.3M
80 Super Hard
lego set #2,602 2.4M 450K
31 Medium
legos for adults #2,668 2.4M 350K
25 Medium
marvel #3,360 2.4M 370K
26 Medium