Macbook Air

 
1,635,602
Est. Amazon Volume
620,065
Top 3 Traffic
$134,035,359.48
Market Value
Competition
57 Hard

Macbook Air search term is ranking at #767 from All keywords.

  • Search Volume (on Amazon): 1,635,602
  • Click Concentration: 34.08%
  • Categories: Computers, Electronics, Wireless
All
#767 338

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Macbook Air” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best macbook air product for it is the real data provided by the amazon brand analysis.

Brand: Apple
Click Share: 13.01%
Conversion Share: 12.6%
4.3
( 2,561 Ratings )
More Details
  • 2017 Apple MacBook Air with 1.8GHz Intel Core i5 (13-inch, 8GB RAM, 128GB SSD Storage) (Renewed)
  • Conversion Rate: 11.33%
Brand: Apple
Click Share: 10.81%
Conversion Share: 2.57%
4.4
( 1,533 Ratings )
More Details
  • Apple 13.3 inches MacBook Air with Retina Display, Intel Core i5 8th Gen Dual-Core, 8GB RAM, 128GB SSD - Mid 2019, Space Gray MVFH2LL/A (Renewed)
  • Conversion Rate: 2.71%
Brand: Apple
Click Share: 10.26%
Conversion Share: 0.51%
4.8
( 2,295 Ratings )
More Details
  • 2022 Apple MacBook Air Laptop with M2 chip: 13.6-inch Liquid Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, 1080p FaceTime HD Camera. Works with iPhone and iPad; Midnight
  • Conversion Rate: 0.47%

 

Here is a list of top 8 macbook air, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for macbook air in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 8
2020 Apple MacBook Air Laptop: Apple M1 Chip, 13” Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, FaceTime HD Camera, Touch ID. Works with iPhone/iPad; Space Gray
B08N5LNQCX Apple $749.99
4.8
( 18,617 Ratings )
#2 7
2022 Apple MacBook Air Laptop with M2 chip: 13.6-inch Liquid Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, 1080p FaceTime HD Camera. Works with iPhone and iPad; Midnight
B0B3BVWJ6Y Apple $977.99
4.8
( 2,295 Ratings )
#3 6
Apple 13.3 inches MacBook Air with Retina Display, Intel Core i5 8th Gen Dual-Core, 8GB RAM, 128GB SSD - Mid 2019, Space Gray MVFH2LL/A (Renewed)
B08156M1LH Apple $479.95
4.4
( 1,533 Ratings )
#4 4
2020 Apple MacBook Air Laptop: Apple M1 Chip, 13” Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, FaceTime HD Camera, Touch ID. Works with iPhone/iPad; Space Gray AppleCare
B0B8G8Y9QP Apple $888.99
4.7
( 66 Ratings )
#5 2
2017 Apple MacBook Air with 1.8GHz Intel Core i5 (13-inch, 8GB RAM, 128GB SSD Storage) (Renewed)
B078H42W49 Apple $309.99
4.3
( 2,561 Ratings )
#6 1
2022 Apple MacBook Air Laptop with M2 chip: 13.6-inch Liquid Retina Display, 8GB RAM, 512GB SSD Storage, Backlit Keyboard, 1080p FaceTime HD Camera. Works with iPhone and iPad; Starlight
B0B3BVKXH8 Apple $1,368.29
4.8
( 2,295 Ratings )
#7 1
2020 Apple MacBook Air Laptop: Apple M1 Chip, 13” Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, FaceTime HD Camera, Touch ID. Works with iPhone/iPad; Gold
B08N5M7S6K Apple $749.99
4.8
( 18,666 Ratings )
#8 1
2022 Apple MacBook Air Laptop with Apple M2 chip (13.6-inch, 8GB RAM, 256GB SSD Storage) Midnight (Renewed)
B0BHC15G32 Apple $899.00
4.6
( 280 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-02-11 #767 34.08% 15.68%
2023-01-28 #1105 42.28% 40.16%
2023-01-21 #1093 39.37% 27.82%
2023-01-14 #1106 35.48% 37.87%
2023-01-07 #1390 33.52% 37.17%
2022-12-31 #1927 56.68% 58.79%
2022-12-24 #1689 38.9% 33.28%
2022-12-17 #1927 56.68% 58.79%
2022-12-10 #2024 58.71% 69.54%
2022-12-03 #1022 58.98% 69.48%
Which brand is the best?
  • Apple's macbook air product gain 30 times weekly top 3 most clicked rankings in the past 10 weeks.

Macbook Air Traffic Analytics

Estimated Volume: 1,635,602/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B078H42W49 123,238 13.01% 48,548
#2 B08156M1LH 10.81% 37,345
#3 B0B3BVWJ6Y 10.26% 37,345

Macbook Air Conversion Analytics

Lastest Conversion Analytics for Top 3 Macbook Air products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B078H42W49 12.6% 13.01% -4.0%
#2 B08156M1LH 2.57% 10.81% -77%
#3 B0B3BVWJ6Y 0.51% 10.26% -96%
All Search
#1
-4.0%
#2
-77%
#3
-96%

 

Macbook Air Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for macbook air

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “macbook air” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  macbook air = 373,450 x 11.8% x $694.48 = $30,604,344.64

Lastest Sale Analytics for Top 3 Macbook Air products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 373,450 11.8% $694.48 44,068 $30,604,344.64

B078H42W49 48,548 13.01% 12.6% 11.33% $309.99 5,499 $1,704,795.41
B08156M1LH 37,345 10.81% 2.57% 2.71% $479.95 1,013 $486,450.10
B0B3BVWJ6Y 37,345 10.26% 0.51% 0.47% $977.99 176 $172,388.73

Macbook Air Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
apple #416 1.6M 400K
39 Medium
macbook #627 1.6M 510K
49 Hard
amazon warehouse sale clearance #2,127 1.6M 160K
16 Medium
traditional laptop computers #5,623 1.6M 590K
56 Hard
macbook air m2 #6,178 1.6M 760K
73 Super Hard
apple laptop #6,353 1.6M 670K
63 Hard
mac book #9,953 1.6M 500K
49 Hard
mac #12,545 1.6M 520K
51 Hard
apple macbook pro #18,584 1.6M 490K
48 Hard