Makeup

 
2,383,103
Est. Amazon Volume
324,261
Top 3 Traffic
$5,227,622.40
Market Value
Competition
21 Medium

Makeup search term is ranking at #68  from All 1,000,000 ,

and rank at #2  of 5,227 keywords in Beauty,

and rank at #7,080  of 7,413 keywords in Books,

and rank at #7,124  of 17,244 keywords in Fresh,

and rank at #4,147 of 20,538 keywords in Home and Garden.

  • Search Volume (on Amazon): 2,383,103
  • Click Concentration: 13.77%
  • Categories: Arts,Crafts, and Sewing, Beauty, Books, Fresh, Grocery, Handmade, Home Improvement, Home and Garden
All
#68 22
Beauty
#2
Books
#7,080 New
Fresh
#7,124 2,443
Home and Garden
#4,147 280

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Makeup” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best makeup product for it is the real data provided by the amazon brand analysis.

Brand: Prism Makeup
Click Share: 6.05%
Conversion Share: 7.36%
4.5
( 17,810 Ratings )
More Details
  • Highly Pigmented Eye Makeup Palette , Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
  • Conversion Rate: 14.28%
Brand: essence cosmetics
Click Share: 4.29%
Conversion Share: 2.08%
4.6
( 151 Ratings )
More Details
  • essence | Lash Princess Mascara Holiday Gift Set | 4 Mascaras in 1 Set | False Lash Effect, Waterproof, Curl & Volume | Holiday Gift for Beauty Lovers | Vegan & Cruelty Free
  • Conversion Rate: 5.66%
Brand: Hywestger
Click Share: 3.43%
Conversion Share: 1.43%
4.2
( 297 Ratings )
More Details
  • All in One Makeup Set For Girls, Make Up Set Included 12 Colors Eyeshadow Palette, Foundation, Make Up Face Primer, Liquid Lipsticks, Makeup Brush, Makeup Sponge, Eyebrow Styling Gream, Eyebrow Pencil And Eyebrow Set
  • Conversion Rate: 4.84%

 

Here is a list of top 7 makeup, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for makeup in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
Highly Pigmented Eye Makeup Palette , Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
B07MQJRK7N Prism Makeup $7.99
4.5
( 17,810 Ratings )
#2 6
All in One Makeup Set For Girls, Make Up Set Included 12 Colors Eyeshadow Palette, Foundation, Make Up Face Primer, Liquid Lipsticks, Makeup Brush, Makeup Sponge, Eyebrow Styling Gream, Eyebrow Pencil And Eyebrow Set
B0B185JH8N Hywestger $25.99
4.2
( 297 Ratings )
#3 4
Makeup Brushes 22 Pcs Makeup Kit,Foundation Brush Eyeshadow Brush Make up Brushes Set (Green, 22 Piece Set)
B094NLR225 Koccido $12.99
4.4
( 6,638 Ratings )
#4 4
Coty Airspun Loose Face Powder, Translucent, Pack of 1
B000BNG4VU Airspun $3.99
4.5
( 105,637 Ratings )
#5 3
NYX PROFESSIONAL MAKEUP Jumbo Eye Pencil, Eyeshadow & Eyeliner Pencil - Milk
B001TK4LM8 NYX PROFESSIONAL MAKEUP $5.47
4.3
( 53,253 Ratings )
#6 2
Makeup Kit All-in-one Makeup Gift Set for Women Full Kit, Include Makeup Brush Set, Eyeshadow Palette, Lip Gloss Set, Lipstick, Blush, Foundation, Concealer, Mascara, Eyebrow Pencil
B09NJLQB66 Hywestger $35.99
4.1
( 276 Ratings )
#7 1
essence | Lash Princess Mascara Holiday Gift Set | 4 Mascaras in 1 Set | False Lash Effect, Waterproof, Curl & Volume | Holiday Gift for Beauty Lovers | Vegan & Cruelty Free
B0BFG4TR5P essence cosmetics $18.99
4.6
( 151 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-12-03 #68 13.77% 10.87%
2022-11-26 #46 14.24% 11.8%
2022-11-19 #70 12.58% 8.61%
2022-11-12 #63 12.72% 7.92%
2022-11-05 #63 14.77% 9.5%
2022-10-29 #77 14.7% 10.97%
2022-10-22 #103 16% 11.84%
2022-10-15 #72 13.79% 10.92%
2022-10-08 #79 13.91% 10.89%
2022-10-01 #90 14.22% 10.61%
Which brand is the best?
  • Prism Makeup's makeup product gain 10 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Hywestger's makeup product gain 8 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Koccido's makeup product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Airspun's makeup product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • NYX PROFESSIONAL MAKEUP's makeup product gain 3 times weekly top 3 most clicked rankings in the past 10 weeks.
  • essence cosmetics's makeup product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.

Makeup Traffic Analytics

Estimated Volume: 2,383,103/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B07MQJRK7N 64,657 6.05% 29,842
#2 B0BFG4TR5P 4.29% 19,894
#3 B0B185JH8N 3.43% 14,921

Makeup Conversion Analytics

Lastest Conversion Analytics for Top 3 Makeup products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B07MQJRK7N 7.36% 6.05% 21.0%
#2 B0BFG4TR5P 2.08% 4.29% -52%
#3 B0B185JH8N 1.43% 3.43% -59.0%
All Search
#1
+21.0%
#2
-52%
#3
-59.0%

 

Makeup Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for makeup

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “makeup” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  makeup = 497,369 x 11.8% x $18.59 = $1,091,047.10

Lastest Sale Analytics for Top 3 Makeup products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 497,369 11.8% $18.59 58,690 $1,091,047.10

B07MQJRK7N 29,842 6.05% 7.36% 14.28% $7.99 4,260 $34,044.11
B0BFG4TR5P 19,894 4.29% 2.08% 5.66% $18.99 1,126 $21,397.85
B0B185JH8N 14,921 3.43% 1.43% 4.84% $25.99 721 $18,761.60

Makeup Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
mascara #456 2.4M 830K
54 Hard
make up #1,297 2.4M 410K
28 Medium
eyeshadow palette #1,490 2.4M 610K
41 Hard
makeup kit #2,518 2.4M 330K
23 Medium
beauty #3,596 2.4M 310K
22 Medium
makeup set #5,369 2.4M 380K
26 Medium
eye shadow palette makeup #6,713 2.4M 520K
35 Medium
essence mascara #6,972 2.4M 1.4M
87 Super Hard
makeup advent calendar 2022 #7,255 2.4M 930K
61 Hard