Nail Polish

 
2,382,495
Est. Amazon Volume
259,476
Top 3 Traffic
$4,304,167.82
Market Value
Competition
16 Medium

Nail Polish search term is ranking at #364  from All 1,000,000 ,

and rank at #38  of 5,227 keywords in Beauty,

and rank at #3,956 of 17,244 keywords in Fresh.

  • Search Volume (on Amazon): 2,382,495
  • Click Concentration: 11.45%
  • Categories: Beauty, Fresh
All
#364 14
Beauty
#38 3
Fresh
#3,956 207

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Nail Polish” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best nail polish product for it is the real data provided by the amazon brand analysis.

Brand: Nicole Miller New York
Click Share: 4.0%
Conversion Share: 3.05%
4.2
( 5,235 Ratings )
More Details
  • Nicole Miller MINI Nail Polish Set / Floral Collection /15 Metallic and Trendy Colors
  • Conversion Rate: 8.97%
Brand: Kleancolor
Click Share: 3.74%
Conversion Share: 5.75%
4.4
( 14,375 Ratings )
More Details
  • Kleancolor Nail Polish - Awesome Metallic Full Size Lacquer Lot of 12-pc Set Body Care / Beauty Care / Bodycare...
  • Conversion Rate: 18.05%
Brand: Sunbow
Click Share: 3.71%
Conversion Share: 4.2%
4.4
( 2,373 Ratings )
More Details
  • Sunbow Gel Nail Polish Fall Winter Red Green Klein Blue 22 Colors Collection, Halloween Xmas Nail Art Kit with Glossy and Matte Top Base Coat - Aegean Legend
  • Conversion Rate: 13.33%

 

Here is a list of top 11 nail polish, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for nail polish in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 9
Nicole Miller MINI Nail Polish Set / Floral Collection /15 Metallic and Trendy Colors
B07GVPTBDM Nicole Miller New York $16.99
4.2
( 5,235 Ratings )
#2 5
Nicole Miller Mini Nail Polish Set - 15 Glossy and Trendy Colors
B07GVQ7NT8 Nicole Miller New York $19.99
4.2
( 5,262 Ratings )
#3 4
Sally Hansen Hard as Nails Color, Heart of Stone, 0.45 Fluid Ounce
B005CHEISG Sally Hansen $1.97
4.4
( 11,919 Ratings )
#4 3
JODSONE 32 Colors Gel Nail Polish Kit with U V Light Gel Polish Nail Kit with Long Lasting All-In-One Profession Nail kit Tools Suitable for Novices
B09F3HWVTL JODSONE $52.99
4.2
( 5,246 Ratings )
#5 3
Modelones Gel Nail Polish Set- 6 Colors Nude Gel Polish All Seasons Skin Tones Pink Neutral Brown Gel Polish Kit, Soak Off LED Gel Nail Kit Manicure DIY Nail Art Home Salon Mothers Day Gifts for Women
B08Z3C1WGP modelones $14.99
4.3
( 19,836 Ratings )
#6 1
MEMEDA Gel Nail Polish, Soak Off LED Nail Lacquer, Milky White Nude Nail Polish, 0.5 fl oz
B08FHSK6HK MEMEDA
4.3
( 15,164 Ratings )
#7 1
Abitzon NEW Nail Polish Set (10 Bottles) - Non-Toxic Eco-Friendly Easy Peel Off & Quick Dry Water Based Nail Polish
B07K2W569B Abitzon $16.99
3.9
( 6,299 Ratings )
#8 1
Essie, Nail Polish Glossy Shine Finish fl. oz., Off Tropic, 0.46 Fl Oz
B01MAYPS9M essie $8.97
4.6
( 27,564 Ratings )
#9 1
Modelones Color Changing Gel Nail Polish - 6 Colors 10ml Pink Glitter Blue Mood Temperature Change Gel Polish Set Soak Off Nail Polish Gel Kit DIY Home Salon Nail Art Manicure Gift for Women Christmas
B087M24D81 modelones $21.99
4.3
( 21,652 Ratings )
#10 1
Sunbow Gel Nail Polish Fall Winter Red Green Klein Blue 22 Colors Collection, Halloween Xmas Nail Art Kit with Glossy and Matte Top Base Coat - Aegean Legend
B08RZ2YNH7 Sunbow $19.99
4.4
( 2,373 Ratings )
#11 1
Kleancolor Nail Polish - Awesome Metallic Full Size Lacquer Lot of 12-pc Set Body Care / Beauty Care / Bodycare...
B00AVP37G8 Kleancolor $15.95
4.4
( 14,375 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2022-12-03 #364 11.45% 13%
2022-11-26 #378 11.27% 12.5%
2022-11-19 #330 11.55% 12.73%
2022-11-12 #247 10.3% 12.89%
2022-11-05 #253 9.72% 11.74%
2022-10-29 #299 9.38% 11.25%
2022-10-22 #283 9.29% 8.44%
2022-10-15 #260 7.84% 6.25%
2022-10-08 #250 9.71% 11.39%
2022-10-01 #259 9.16% 8.06%
Which brand is the best?
  • Nicole Miller New York's nail polish product gain 14 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Sally Hansen's nail polish product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • modelones's nail polish product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • JODSONE's nail polish product gain 3 times weekly top 3 most clicked rankings in the past 10 weeks.
  • MEMEDA's nail polish product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.
  • Abitzon's nail polish product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.
  • essie's nail polish product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.
  • Sunbow's nail polish product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.
  • Kleancolor's nail polish product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.

Nail Polish Traffic Analytics

Estimated Volume: 2,382,495/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B07GVPTBDM 49,720 4.0% 19,888
#2 B00AVP37G8 3.74% 14,916
#3 B08RZ2YNH7 3.71% 14,916

Nail Polish Conversion Analytics

Lastest Conversion Analytics for Top 3 Nail Polish products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B07GVPTBDM 3.05% 4.0% -24%
#2 B00AVP37G8 5.75% 3.74% 53%
#3 B08RZ2YNH7 4.2% 3.71% 13.0%
All Search
#1
-24%
#2
+53%
#3
+13.0%

 

Nail Polish Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for nail polish

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “nail polish” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  nail polish = 497,222 x 11.8% x $15.31 = $898,283.63

Lastest Sale Analytics for Top 3 Nail Polish products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 497,222 11.8% $15.31 58,673 $898,283.63

B07GVPTBDM 19,888 4.0% 3.05% 8.97% $16.99 1,783 $30,302.61
B00AVP37G8 14,916 3.74% 5.75% 18.05% $15.95 2,692 $42,952.30
B08RZ2YNH7 14,916 3.71% 4.2% 13.33% $19.99 1,988 $39,758.09

Nail Polish Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
gel nail polish #136 2.4M 330K
23 Medium
gel polish #1,443 2.4M 310K
22 Medium
nail polish set #2,607 2.4M 510K
35 Medium
nail polish kit #11,222 2.4M 510K
35 Medium
gel polish set #11,798 2.4M 560K
38 Medium
gel #19,727 2.3M 950K
62 Hard
esmaltes para uñas en gel #22,530 2.3M 340K
24 Medium
opi nail polish set #33,262 2.3M 1.1M
74 Super Hard
shellac nail polish #41,403 2.3M 480K
33 Medium