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Pens

 
1,637,105
Est. Amazon Volume
342,274
Top 3 Traffic
$3,063,809.27
Market Value
Competition
31 Medium

Pens search term is ranking at #169 from All keywords.

  • Search Volume (on Amazon): 1,637,105
  • Click Concentration: 19.09%
  • Categories: Arts,Crafts, and Sewing, Books, Fresh, Handmade, Home and Garden, Industrial and Scientific, Office Products
All
#169 74

 

Rank Trends
Search Volume On Amazon

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Pens” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best pens product for it is the real data provided by the amazon brand analysis.

FIOVER 10pcs Gel Pens Quick Dry Ink Pens Fine Point Premium Retractable Rolling Ball Gel Pens Black Ink Smooth Writing for School Office Home (Morandi & Retro)
Brand: FIOVER
Click Share: 7.16%
Conversion Share: 0.16%
4.6
( 5,481 Ratings )
More Details
  • FIOVER 10pcs Gel Pens Quick Dry Ink Pens Fine Point Premium Retractable Rolling Ball Gel Pens Black Ink Smooth Writing for School Office Home (Morandi & Retro)
  • Conversion Rate: 0.24%
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 12 Count (Pack of 1), Assorted
Brand: SHARPIE
Click Share: 6.52%
Conversion Share: 5.7%
4.7
( 48,359 Ratings )
More Details
  • Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 12 Count (Pack of 1), Assorted
  • Conversion Rate: 10.27%
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Pearl White Body, Black Gel Ink Pens, 4 Count
Brand: SHARPIE
Click Share: 5.41%
Conversion Share: 6.65%
4.7
( 27,376 Ratings )
More Details
  • Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Pearl White Body, Black Gel Ink Pens, 4 Count
  • Conversion Rate: 14.4%

 

Top Ranked Products
Product Trend data

Here is a list of top 8 pens, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for pens in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 9
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
B082PMRSBK SHARPIE $5.59 ✅ ✅
4.6
( 35,416 Ratings )
#2 9
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
B0012YVGOW BIC $5.44 ✅ ✅
4.7
( 79,016 Ratings )
#3 5
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
B09BZ2VJDT WY WENYUAN $6.98 ✅ ✅
4.5
( 2,697 Ratings )
#4 2
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 12 Count (Pack of 1), Assorted
B082PN4X5J SHARPIE $13.20 ✅ ✅
4.7
( 48,359 Ratings )
#5 2
FIOVER 10pcs Gel Pens Quick Dry Ink Pens Fine Point Premium Retractable Rolling Ball Gel Pens Black Ink Smooth Writing for School Office Home (Morandi & Retro)
B0BMLLPM6S FIOVER $15.99 ✅ ✅
4.6
( 5,481 Ratings )
#6 1
FIOVER 8PCS Cute Cat Press 0.5 mm Student Office Gel Pen Quick-Drying Neutral Pen Retractable Gel Ink Black Pen Rollerball Pens for Cat School Office Supplies
B0BNB1QJGX FIOVER $11.89 ✅ ✅
4.6
( 162 Ratings )
#7 1
Paper Mate Gel Pens | InkJoy Pens, Medium Point, Assorted, 14 Count
B08QQMKDQV Paper Mate $49.99 ✅ ✅
4.8
( 57,657 Ratings )
#8 1
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Pearl White Body, Black Gel Ink Pens, 4 Count
B08BX66VLD SHARPIE $4.99 ✅ ✅
4.7
( 27,376 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-02-11 #169 19.09% 12.51%
FIOVER 10pcs Gel Pens Quick Dry Ink Pens Fine Point Premium Retractable Rolling Ball Gel Pens Black Ink Smooth Writing for School Office Home (Morandi & Retro)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 12 Count (Pack of 1), Assorted
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Pearl White Body, Black Gel Ink Pens, 4 Count
2023-01-28 #95 22.08% 31.06%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 12 Count (Pack of 1), Assorted
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
2023-01-21 #84 18.65% 24.59%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
Paper Mate Gel Pens | InkJoy Pens, Medium Point, Assorted, 14 Count
2023-01-14 #84 23.62% 28.38%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
FIOVER 10pcs Gel Pens Quick Dry Ink Pens Fine Point Premium Retractable Rolling Ball Gel Pens Black Ink Smooth Writing for School Office Home (Morandi & Retro)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
2023-01-07 #112 21.56% 27.67%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
FIOVER 8PCS Cute Cat Press 0.5 mm Student Office Gel Pen Quick-Drying Neutral Pen Retractable Gel Ink Black Pen Rollerball Pens for Cat School Office Supplies
2022-12-31 #273 21.63% 25.74%
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
2022-12-24 #371 22.73% 27.26%
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
2022-12-17 #273 21.63% 25.74%
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
2022-12-10 #238 17.23% 20.27%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
2022-12-03 #291 16.31% 19.94%
BIC Round Stic Xtra Life Ballpoint Pen, Medium Point (1.0mm), Black, Flexible Round Barrel For Writing Comfort, 60-Count (Packaging May Vary)
WY WENYUAN 12Pcs Ballpoint Pens, Comfortable Writing Pens, Pastel Retractable Pretty Journaling Pens, Black Ink Medium Point 1.0 mm Gift Pens, Cute Pens Office Supplies for Women&Men
Sharpie S-Gel, Gel Pens, Medium Point (0.7mm), Black Ink Gel Pen, 4 Count
Which brand is the best?
  • SHARPIE's pens product gain 12 times weekly top 3 most clicked rankings in the past 10 weeks.
  • BIC's pens product gain 9 times weekly top 3 most clicked rankings in the past 10 weeks.
  • WY WENYUAN's pens product gain 5 times weekly top 3 most clicked rankings in the past 10 weeks.
  • FIOVER's pens product gain 3 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Paper Mate's pens product gain 1 time weekly top 3 most clicked rankings in the past 10 weeks.

Pens Traffic Analytics

Estimated Volume: 1,637,105/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search Volume On Amazon
Click Concentration

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B0BMLLPM6S 67,260 7.16% 26,157
#2 B082PN4X5J 6.52% 22,420
#3 B08BX66VLD 5.41% 18,683

Pens Conversion Analytics

Lastest Conversion Analytics for Top 3 Pens products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B0BMLLPM6S 0.16% 7.16% -98%
#2 B082PN4X5J 5.7% 6.52% -13%
#3 B08BX66VLD 6.65% 5.41% 22.0%
All Search
#1
-98%
#2
-13%
#3
+22.0%

 

Pens Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for pens

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “pens” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  pens = 373,673 x 11.8% x $15.86 = $699,330.84

Lastest Sale Analytics for Top 3 Pens products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 373,673 11.8% $15.86 44,094 $699,330.84

B0BMLLPM6S 26,157 7.16% 0.16% 0.24% $15.99 61 $987.07
B082PN4X5J 22,420 6.52% 5.7% 10.27% $13.20 2,301 $30,381.61
B08BX66VLD 18,683 5.41% 6.65% 14.4% $4.99 2,689 $13,421.12

Pens Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
office supplies #419 1.6M 180K
19 Medium
gel pens #1,121 1.6M 370K
36 Medium
pen #1,820 1.6M 290K
29 Medium
sharpie s gel pens #5,426 1.6M 910K
84 Super Hard
pens for journaling #6,210 1.6M 340K
35 Medium
pens fine point smooth writing pens #7,365 1.6M 320K
32 Medium
sharpie pen #8,091 1.6M 590K
57 Hard
black pens #9,347 1.6M 470K
46 Hard
ink pens #10,510 1.6M 360K
35 Medium