Roku

 
1,636,203
Est. Amazon Volume
977,540
Top 3 Traffic
$7,334,803.53
Market Value
Competition
89 Super Hard

Roku search term is ranking at #162 from All keywords.

  • Search Volume (on Amazon): 1,636,203
  • Click Concentration: 62.92%
  • Categories: Beauty, Camera and Photo, Computers, Electronics, Home and Garden, Musical Instruments, Sports & Outdoors, Wireless
All
#162 672

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Roku” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best roku product for it is the real data provided by the amazon brand analysis.

Brand: Roku
Click Share: 40.15%
Conversion Share: 44.02%
4.7
( 10,872 Ratings )
More Details
  • Roku Express (New, 2022) HD Streaming Device with High-Speed HDMI Cable and Simple Remote, Guided Setup, and Fast Wi-Fi
  • Conversion Rate: 12.86%
Brand: Roku
Click Share: 14.18%
Conversion Share: 10.74%
4.7
( 56,796 Ratings )
More Details
  • Roku Streaming Stick 4K | Streaming Device 4K/HDR/Dolby Vision with Roku Voice Remote and TV Controls
  • Conversion Rate: 8.85%
Brand: Roku
Click Share: 8.59%
Conversion Share: 5.92%
4.7
( 53,734 Ratings )
More Details
  • Roku Express 4K+ | Streaming Media Player HD/4K/HDR with Smooth Wireless Streaming and Roku Voice Remote with TV Controls, Includes Premium HDMI® Cable
  • Conversion Rate: 8.02%

 

Here is a list of top 4 roku, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for roku in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
Roku Streaming Stick 4K | Streaming Device 4K/HDR/Dolby Vision with Roku Voice Remote and TV Controls
B09BKCDXZC Roku $49.00
4.7
( 56,796 Ratings )
#2 10
Roku Express (New, 2022) HD Streaming Device with High-Speed HDMI Cable and Simple Remote, Guided Setup, and Fast Wi-Fi
B0BCH5H2R3 Roku $24.99
4.7
( 10,872 Ratings )
#3 8
Roku Express 4K+ | Streaming Media Player HD/4K/HDR with Smooth Wireless Streaming and Roku Voice Remote with TV Controls, Includes Premium HDMI® Cable
B0916TKFF2 Roku $39.99
4.7
( 53,734 Ratings )
#4 2
Roku Ultra 2022 4K/HDR/Dolby Vision Streaming Device and Roku Voice Remote Pro with Rechargeable Battery, Hands-Free Voice Controls, Lost Remote Finder, and Private Listening
B09T4VZDYV Roku $99.99
4.6
( 5,687 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-02-11 #162 62.92% 60.68%
2023-01-28 #834 65.79% 74.48%
2023-01-21 #781 55.94% 67.81%
2023-01-14 #794 54.7% 65.05%
2023-01-07 #794 62.21% 73.98%
2022-12-31 #1394 60.58% 71.57%
2022-12-24 #1143 61.68% 69.2%
2022-12-17 #1394 60.58% 71.57%
2022-12-10 #1305 60.54% 72.06%
2022-12-03 #778 74.43% 82.52%
Which brand is the best?
  • Roku's roku product gain 30 times weekly top 3 most clicked rankings in the past 10 weeks.

Roku Traffic Analytics

Estimated Volume: 1,636,203/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B0BCH5H2R3 231,678 40.15% 149,470
#2 B09BKCDXZC 14.18% 52,314
#3 B0916TKFF2 8.59% 29,894

Roku Conversion Analytics

Lastest Conversion Analytics for Top 3 Roku products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B0BCH5H2R3 44.02% 40.15% 9.0%
#2 B09BKCDXZC 10.74% 14.18% -25%
#3 B0916TKFF2 5.92% 8.59% -32.0%
All Search
#1
+9.0%
#2
-25%
#3
-32.0%

 

Roku Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for roku

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “roku” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  roku = 373,676 x 11.8% x $37.99 = $1,675,131.06

Lastest Sale Analytics for Top 3 Roku products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 373,676 11.8% $37.99 44,094 $1,675,131.06

B0BCH5H2R3 149,470 40.15% 44.02% 12.86% $24.99 19,224 $480,428.53
B09BKCDXZC 52,314 14.18% 10.74% 8.85% $49.00 4,629 $226,859.66
B0916TKFF2 29,894 8.59% 5.92% 8.02% $39.99 2,398 $95,923.79

Roku Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
fire stick #172 1.6M 1.2M
100 Super Hard
roku tv #2,660 1.6M 510K
50 Hard
deals #2,981 1.6M 110K
13 Medium
roku streaming stick 4k #3,102 1.6M 1M
97 Super Hard
chromecast #4,410 1.6M 940K
89 Super Hard
hulu #7,820 1.6M 980K
91 Super Hard
roku streaming stick 4k+ #7,511 1.6M 1.1M
100 Super Hard
roku streaming stick #9,561 1.6M 950K
89 Super Hard
roku stick #13,278 1.6M 1M
96 Super Hard