Shampoo

 
2,131,005
Est. Amazon Volume
468,137
Top 3 Traffic
$3,791,995.54
Market Value
Competition
33 Medium

Shampoo search term is ranking at #443 from All keywords.

  • Search Volume (on Amazon): 2,131,005
  • Click Concentration: 22.06%
  • Categories: Beauty, Fresh, Grocery, Home and Garden
All
#443 5

 

The Ranking data come from parameters to “search frequency rank” of search term report on Amazon brand analysis (ABA), The Rank data is updated weekly.

The Search Trends on amazon column displays a graph that shows the number of consumer searches for a keyword on a monthly basis over the past 1 year.

Best-Selling “Shampoo” On Amazon

Lastest Top 3 popular products

Top 3 Best selling item products (ASINs) based on the amazon search term report, which listed 3 most clicked ASINs from click share rate, Those products should be the most trustworthy and best shampoo product for it is the real data provided by the amazon brand analysis.

Brand: Aveeno
Click Share: 10.23%
Conversion Share: 12.05%
4.5
( 6,294 Ratings )
More Details
  • Aveeno, Fresh Greens Blend Sulfate-Free Shampoo with Rosemary, Peppermint & Cucumber to Thicken & Nourish, Clarifying & Volumizing Shampoo for Thin or Fine Hair, Paraben-Free, 12oz
  • Conversion Rate: 13.81%
Brand: L'Oreal Paris
Click Share: 6.47%
Conversion Share: 8.3%
4.6
( 37,563 Ratings )
More Details
  • L'Oreal Paris Elvive Total Repair 5 Repairing Shampoo for Damaged Hair Shampoo with Protein and Ceramide for Strong Silky Shiny Healthy Renewed Hair 28 Fl Oz
  • Conversion Rate: 15.1%
Brand: Olaplex
Click Share: 5.36%
Conversion Share: 2.88%
4.7
( 68,008 Ratings )
More Details
  • Olaplex No.4 Bond Maintenance Shampoo, 8.5 Fl Oz
  • Conversion Rate: 6.25%

 

Here is a list of top 6 shampoo, which is our collection of products that have been listed on Amazon Brand Analysis (ABA) for shampoo in top 3 most clicked products.

Rank Times Products Asin Brand Price Prime Free Shipping Reviews & Ratings
#1 10
Aveeno, Fresh Greens Blend Sulfate-Free Shampoo with Rosemary, Peppermint & Cucumber to Thicken & Nourish, Clarifying & Volumizing Shampoo for Thin or Fine Hair, Paraben-Free, 12oz
B07HMK15G9 Aveeno $7.34
4.5
( 6,294 Ratings )
#2 8
Pantene Shampoo Twin Pack with Hair Treament, Daily Moisture Renewal for Dry Hair, Safe for Color-Treated Hair
B09GV8S8TS Pantene $17.99
4.7
( 5,533 Ratings )
#3 4
Garnier Fructis Pure Clean Shampoo, Paraben-Free Silicone-Free with Aloe Extract and Vitamin E, 12.5 Fl Oz Bottle
B01N97PCBH Garnier $11.99
4.5
( 17,258 Ratings )
#4 4
Olaplex No.4 Bond Maintenance Shampoo, 8.5 Fl Oz
B07D37PQGL Olaplex $30.00
4.7
( 68,008 Ratings )
#5 2
Herbal Essences Shampoo and Conditioner Set Repairing Argan Oil of Morocco with Natural Source Ingredients, Color Safe, BioRenew, 20.2 Fl Oz, 2 Count
B07NQ69L7P Herbal Essences $19.44
4.6
( 18,356 Ratings )
#6 2
L'Oreal Paris Elvive Total Repair 5 Repairing Shampoo for Damaged Hair Shampoo with Protein and Ceramide for Strong Silky Shiny Healthy Renewed Hair 28 Fl Oz
B07525QJC8 L'Oréal Paris $8.12
4.6
( 37,563 Ratings )

Historical data We have recently collected.

Time Rank Click Share Conversion Share Top 3 Products
2023-01-28 #443 22.06% 23.23%
2023-01-21 #448 22.01% 21.8%
2023-01-14 #469 22.28% 21.26%
2023-01-07 #525 19.73% 20.92%
2022-12-31 #1236 23.69% 27.45%
2022-12-24 #1205 25.82% 28.51%
2022-12-17 #1236 23.69% 27.45%
2022-12-10 #1065 20.8% 22.38%
2022-12-03 #931 15.45% 17.5%
2022-11-26 #992 17.87% 17.37%
Which brand is the best?
  • Aveeno's shampoo product gain 10 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Pantene's shampoo product gain 8 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Garnier's shampoo product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Olaplex's shampoo product gain 4 times weekly top 3 most clicked rankings in the past 10 weeks.
  • Herbal Essences's shampoo product gain 2 times weekly top 3 most clicked rankings in the past 10 weeks.
  • L'Oreal Paris's shampoo product gain 2 times weekly top 3 most clicked rankings in the past 10 weeks.

Shampoo Traffic Analytics

Estimated Volume: 2,131,005/month

The data of Estimated Volume on Amazon is estimated based on our own developed data model, which is similar to many Amazon product research tools, like Helium 10 and Jungle Scout. No one knows the most accurate volume data except Amazon, which is why it’s ‘Estimated’.

Search volume on Amazon measures how often the “search team” or phrase is searched on Amazon. The higher the number, the more popular the keyword or phrase. But it’s important to note that a keyword with high search volume doesn’t mean it will be profitable for your business.

Click concentration is calculated by taking the top 3 ASINs’ number of clicks combined, divided by the total amount of clicks. Generally speaking, the higher the value of click concentration, the higher the degree of keyword monopoly. for example, the click share of the top three ASINs: 12.6%, 11.5%, and 10.7%. The click concentration is 12.6% + 11.5% + 10.7% = 34.8%.

Lastest Traffic Analytics for Top 3 popular products

The click share is the percentage of total clicks the product received for the given search term in the chosen time frame on the amazon search term report, Here is the latest weekly click share data.

Traffic Analytics Total Clicks Click Share Asin's Clicks
#1 B07HMK15G9 88,244 10.23% 42,021
#2 B07525QJC8 6.47% 25,213
#3 B07D37PQGL 5.36% 21,010

Shampoo Conversion Analytics

Lastest Conversion Analytics for Top 3 Shampoo products

Here is the latest weekly click share data and our professional interpretation of Conversion data.

Conversion Analytics Conversion Share Click Share Higher than Avg.
#1 B07HMK15G9 12.05% 10.23% 17.0%
#2 B07525QJC8 8.3% 6.47% 28.0%
#3 B07D37PQGL 2.88% 5.36% -47%
All Search
#1
+17.0%
#2
+28.0%
#3
-47%

 

Shampoo Sale & Market Analysis

Estimated Avg. Conversion Rate = 11.8%

The conversion rate varies significantly from category to category, so it is not possible to obtain an accurate conversion rate for Amazon. This is because it varies based on the kind of products you sell, and this is a dynamic figure. Based on research from others reports, the average Amazon conversion rate is between 9.6% and 15.5%, so we estimated it as 11.8%.

Market value for shampoo

The average listing price is the average price of all products that show on the first page of Amazon that we searched for using the “shampoo” search term, Yes, this is also a variable, as Amazon may recommend different products each time, aimed at different users. And there are usually 68 products on the amazon search page, which basically reflect the market price.

Est. Market Value for  shampoo = 420,217 x 11.8% x $15.08 = $747,756.88

Lastest Sale Analytics for Top 3 Shampoo products

Market Share

Sale Analytics Traffic Click Share Conversion Share Conversion Rate Price Sale Est. Market Value Market Share
All Searches 420,217 11.8% $15.08 49,586 $747,756.88

B07HMK15G9 42,021 10.23% 12.05% 13.81% $7.34 5,801 $42,582.41
B07525QJC8 25,213 6.47% 8.3% 15.1% $8.12 3,808 $30,922.35
B07D37PQGL 21,010 5.36% 2.88% 6.25% $30.00 1,313 $39,418.96

Shampoo Related

Keywords Avg. Rank Volume Top 3 Traffic Competition
olaplex #1,608 2.1M 1.2M
83 Super Hard
purple shampoo #3,010 2.1M 550K
41 Hard
olaplex shampoo and conditioner #4,170 2.1M 1.4M
99 Super Hard
tea tree shampoo #7,150 2.1M 1.1M
80 Super Hard
pureology shampoo and conditioner #7,315 2.1M 990K
72 Super Hard
clarifying shampoo #7,515 2.1M 850K
62 Hard
ouai #10,696 2.1M 970K
71 Super Hard
shampoo for thinning hair and hair loss #11,022 2.1M 710K
53 Hard
redken shampoo #13,927 2.1M 720K
54 Hard